Harley-Davidson Inc (HOG)vsLiveWire Group Inc. (LVWR)
HOG
Harley-Davidson Inc
$25.98
-0.19%
CONSUMER CYCLICAL · Cap: $2.73B
LVWR
LiveWire Group Inc.
$1.36
-6.21%
CONSUMER CYCLICAL · Cap: $244.44M
Smart Verdict
WallStSmart Research — data-driven comparison
Harley-Davidson Inc generates 13452% more annual revenue ($4.24B vs $31.29M). HOG leads profitability with a 4.8% profit margin vs -234.5%. HOG earns a higher WallStSmart Score of 49/100 (D+).
HOG
Hold49
out of 100
Grade: D+
LVWR
Avoid23
out of 100
Grade: F
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
+35.2%
Fair Value
$31.75
Current Price
$25.98
$5.77 discount
Intrinsic value data unavailable for LVWR.
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Reasonable price relative to book value
Attractively priced relative to earnings
Revenue surging 55.2% year-over-year
Areas to Watch
Expensive relative to growth rate
ROE of 7.1% — below average capital efficiency
4.8% margin — thin
Revenue declined 5.9%
0.0% earnings growth
Smaller company, higher risk/reward
Trading at 22.7x book value
ROE of -615.4% — below average capital efficiency
Comparative Analysis Report
WallStSmart ResearchBull Case : HOG
The strongest argument for HOG centers on Price/Book, P/E Ratio.
Bull Case : LVWR
The strongest argument for LVWR centers on Revenue Growth. Revenue growth of 55.2% demonstrates continued momentum.
Bear Case : HOG
The primary concerns for HOG are PEG Ratio, Return on Equity, Profit Margin. Thin 4.8% margins leave little buffer for downturns.
Bear Case : LVWR
The primary concerns for LVWR are EPS Growth, Market Cap, Price/Book. Debt-to-equity of 6.49 is elevated, increasing financial risk.
Key Dynamics to Monitor
HOG profiles as a value stock while LVWR is a hypergrowth play — different risk/reward profiles.
LVWR carries more volatility with a beta of 1.61 — expect wider price swings.
LVWR is growing revenue faster at 55.2% — sustainability is the question.
HOG generates stronger free cash flow (155M), providing more financial flexibility.
Bottom Line
HOG scores higher overall (49/100 vs 23/100). Both earn "Hold" and "Avoid" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Harley-Davidson Inc
CONSUMER CYCLICAL · RECREATIONAL VEHICLES · USA
Harley-Davidson, Inc. manufactures and sells custom, cruiser and touring motorcycles. The company is headquartered in Milwaukee, Wisconsin.
LiveWire Group Inc.
CONSUMER CYCLICAL · RECREATIONAL VEHICLES · USA
LiveWire Group, Inc. is engaged in the manufacture of electric motorcycles in the North America, Europe/Middle East/Africa, and Asia Pacific regions. The company is headquartered in Milwaukee, Wisconsin.
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