Lincoln National Corporation (LNC)vsPrudential PLC ADR (PUK)
LNC
Lincoln National Corporation
$35.93
+2.31%
FINANCIAL SERVICES · Cap: $6.83B
PUK
Prudential PLC ADR
$29.67
+2.74%
FINANCIAL SERVICES · Cap: $36.40B
Smart Verdict
WallStSmart Research — data-driven comparison
Lincoln National Corporation generates 27% more annual revenue ($18.27B vs $14.43B). PUK leads profitability with a 27.6% profit margin vs 6.4%. LNC appears more attractively valued with a PEG of 1.01. PUK earns a higher WallStSmart Score of 79/100 (B+).
LNC
Buy59
out of 100
Grade: C
PUK
Strong Buy79
out of 100
Grade: B+
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
+2.9%
Fair Value
$39.64
Current Price
$35.93
$3.71 discount
Margin of Safety
+77.7%
Fair Value
$143.68
Current Price
$29.67
$114.01 discount
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Attractively priced relative to earnings
Reasonable price relative to book value
Attractively priced relative to earnings
Strong operational efficiency at 45.5%
Every $100 of equity generates 21 in profit
Keeps 28 of every $100 in revenue as profit
Conservative balance sheet, low leverage
Earnings expanding 30.8% YoY
Areas to Watch
6.4% margin — thin
Weak financial health signals
Revenue declined 3.1%
Earnings declined 60.7%
No major concerns identified
Comparative Analysis Report
WallStSmart ResearchBull Case : LNC
The strongest argument for LNC centers on P/E Ratio, Price/Book. PEG of 1.01 suggests the stock is reasonably priced for its growth.
Bull Case : PUK
The strongest argument for PUK centers on P/E Ratio, Operating Margin, Return on Equity. Profitability is solid with margins at 27.6% and operating margin at 45.5%. Revenue growth of 14.5% demonstrates continued momentum.
Bear Case : LNC
The primary concerns for LNC are Profit Margin, Piotroski F-Score, Revenue Growth.
Bear Case : PUK
No major red flags identified for PUK, but monitor valuation.
Key Dynamics to Monitor
LNC profiles as a value stock while PUK is a mature play — different risk/reward profiles.
LNC carries more volatility with a beta of 1.28 — expect wider price swings.
PUK is growing revenue faster at 14.5% — sustainability is the question.
PUK generates stronger free cash flow (1.1B), providing more financial flexibility.
Bottom Line
PUK scores higher overall (79/100 vs 59/100), backed by strong 27.6% margins and 14.5% revenue growth. Both earn "Strong Buy" and "Buy" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Lincoln National Corporation
FINANCIAL SERVICES · INSURANCE - LIFE · USA
Lincoln National Corporation is an American holding company, which operates multiple insurance and investment management businesses through subsidiary companies. Lincoln Financial Group is the marketing name for LNC and its subsidiary companies.
Prudential PLC ADR
FINANCIAL SERVICES · INSURANCE - LIFE · USA
Prudential plc offers life and health insurance, retirement and asset management solutions to people in Asia, the United States and Africa. The company is headquartered in London, the United Kingdom.
Visit Website →Compare with Other INSURANCE - LIFE Stocks
Want to dig deeper into these stocks?