Simply Good Foods Co (SMPL)vsTarget Corporation (TGT)
SMPL
Simply Good Foods Co
$13.37
-1.62%
CONSUMER DEFENSIVE · Cap: $1.28B
TGT
Target Corporation
$129.75
+1.47%
CONSUMER DEFENSIVE · Cap: $58.08B
Smart Verdict
WallStSmart Research — data-driven comparison
Target Corporation generates 7299% more annual revenue ($104.78B vs $1.42B). TGT leads profitability with a 3.5% profit margin vs -7.5%. SMPL appears more attractively valued with a PEG of 1.64. TGT earns a higher WallStSmart Score of 48/100 (D+).
SMPL
Hold46
out of 100
Grade: D+
TGT
Hold48
out of 100
Grade: D+
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
+58.0%
Fair Value
$39.05
Current Price
$13.37
$25.68 discount
Margin of Safety
+33.2%
Fair Value
$171.60
Current Price
$129.75
$41.85 discount
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Reasonable price relative to book value
Safe zone — low bankruptcy risk
Large-cap with strong market position
Every $100 of equity generates 24 in profit
Attractively priced relative to earnings
Generating 2.3B in free cash flow
Areas to Watch
Expensive relative to growth rate
Smaller company, higher risk/reward
Weak financial health signals
ROE of -6.4% — below average capital efficiency
Expensive relative to growth rate
3.5% margin — thin
Operating margin of 4.9%
Revenue declined 1.5%
Comparative Analysis Report
WallStSmart ResearchBull Case : SMPL
The strongest argument for SMPL centers on Price/Book, Altman Z-Score.
Bull Case : TGT
The strongest argument for TGT centers on Market Cap, Return on Equity, P/E Ratio.
Bear Case : SMPL
The primary concerns for SMPL are PEG Ratio, Market Cap, Piotroski F-Score.
Bear Case : TGT
The primary concerns for TGT are PEG Ratio, Profit Margin, Operating Margin. Thin 3.5% margins leave little buffer for downturns.
Key Dynamics to Monitor
SMPL profiles as a turnaround stock while TGT is a value play — different risk/reward profiles.
TGT carries more volatility with a beta of 1.03 — expect wider price swings.
TGT is growing revenue faster at -1.5% — sustainability is the question.
TGT generates stronger free cash flow (2.3B), providing more financial flexibility.
Bottom Line
TGT scores higher overall (48/100 vs 46/100). SMPL offers better value entry with a 58.0% margin of safety. Both earn "Hold" and "Hold" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Simply Good Foods Co
CONSUMER DEFENSIVE · PACKAGED FOODS · USA
Simply Good Foods Company is a consumer packaged food and beverage company in North America and internationally. The company is headquartered in Denver, Colorado.
Target Corporation
CONSUMER DEFENSIVE · DISCOUNT STORES · USA
Target Corporation is an American retail corporation. Their retail formats include the discount store Target, the hypermarket SuperTarget, and small-format stores previously named CityTarget and TargetExpress before being consolidated under the Target branding.
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