Aon PLC (AON)vsGoosehead Insurance Inc (GSHD)
AON
Aon PLC
$334.81
-2.78%
FINANCIAL SERVICES · Cap: $68.24B
GSHD
Goosehead Insurance Inc
$55.55
-2.34%
FINANCIAL SERVICES · Cap: $1.70B
Smart Verdict
WallStSmart Research — data-driven comparison
Aon PLC generates 4302% more annual revenue ($17.68B vs $401.64M). AON leads profitability with a 22.2% profit margin vs 8.8%. AON trades at a lower P/E of 17.6x. AON earns a higher WallStSmart Score of 62/100 (C+).
AON
Buy62
out of 100
Grade: C+
GSHD
Buy59
out of 100
Grade: C
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Every $100 of equity generates 41 in profit
Large-cap with strong market position
Keeps 22 of every $100 in revenue as profit
Attractively priced relative to earnings
Strong operational efficiency at 22.2%
Every $100 of equity generates 176 in profit
Earnings expanding 122.2% YoY
Conservative balance sheet, low leverage
Strong operational efficiency at 23.4%
Revenue surging 20.7% year-over-year
Areas to Watch
2.6% revenue growth
Elevated debt levels
Expensive relative to growth rate
Distress zone — elevated risk
Premium valuation, high expectations priced in
Smaller company, higher risk/reward
Distress zone — elevated risk
Comparative Analysis Report
WallStSmart ResearchBull Case : AON
The strongest argument for AON centers on Return on Equity, Market Cap, Profit Margin. Profitability is solid with margins at 22.2% and operating margin at 22.2%.
Bull Case : GSHD
The strongest argument for GSHD centers on Return on Equity, EPS Growth, Debt/Equity. Revenue growth of 20.7% demonstrates continued momentum.
Bear Case : AON
The primary concerns for AON are Revenue Growth, Debt/Equity, PEG Ratio. Debt-to-equity of 1.64 is elevated, increasing financial risk.
Bear Case : GSHD
The primary concerns for GSHD are P/E Ratio, Market Cap, Altman Z-Score.
Key Dynamics to Monitor
AON profiles as a value stock while GSHD is a growth play — different risk/reward profiles.
GSHD carries more volatility with a beta of 1.45 — expect wider price swings.
GSHD is growing revenue faster at 20.7% — sustainability is the question.
AON generates stronger free cash flow (483M), providing more financial flexibility.
Bottom Line
AON scores higher overall (62/100 vs 59/100), backed by strong 22.2% margins. Both earn "Buy" and "Buy" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Aon PLC
FINANCIAL SERVICES · INSURANCE BROKERS · USA
Aon plc is a multinational professional services firm that sells a range of financial risk-mitigation products, including insurance, pension administration, and health-insurance plans.
Goosehead Insurance Inc
FINANCIAL SERVICES · INSURANCE BROKERS · USA
Goosehead Insurance, Inc. is a portfolio company of Goosehead Financial, LLC providing personal lines insurance agency services in the United States. The company is headquartered in Westlake, Texas.
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